Privacy Policy
Last updated: 18th December, 2025
ReLUnit ("ReLUnit", "we", "our", or "us") values your privacy. This Privacy Policy explains how we collect, use, store, and protect information when our AI-powered search and product discovery solution ("Services") is used on eCommerce websites.
By using ReLUnit, you agree to the practices described in this Privacy Policy.
1. Who This Policy Applies To
This Privacy Policy applies to:
- Merchants / eCommerce store owners who integrate ReLUnit into their websites
- End users (shoppers) who interact with search, filters, recommendations, or image search powered by ReLUnit on those websites
ReLUnit acts primarily as a data processor on behalf of the merchant.
2. Information We Collect
ReLUnit is designed to minimize personal data collection and focuses on product discovery and search optimization.
A. Product & Store Data (Provided by Merchants)
We may process the following data supplied by the eCommerce store:
- Product names, descriptions, categories
- Product attributes (price, size, color, tags, availability)
- Product images
- Inventory or availability indicators (if shared)
This data is used solely to power search, filtering, and recommendations.
B. Search & Interaction Data (End Users)
When shoppers use search features powered by ReLUnit, we may collect:
- Search queries entered on the store
- Filters applied or inferred during search
- Products viewed, clicked, or interacted with
- Anonymous session-level interaction data
This data is not used to identify individuals.
C. Image Data (Optional Feature)
If image-based search is enabled by the merchant:
- User-uploaded images may be processed to find visually similar products
- Product images are used for similarity matching
Uploaded images are processed only for search functionality and are not used for biometric identification.
D. Contextual & Technical Data
We may process limited contextual data such as:
- Time or season of interaction
- High-level location signals (non-precise, non-identifying)
- Device or browser type (for performance and optimization)
ReLUnit does not intentionally collect:
- Names, email addresses, phone numbers
- Payment information
- Login credentials
- Precise location data
3. How We Use Information
We use collected data to:
- Enable semantic and natural-language search
- Automatically filter and rank search results
- Generate product recommendations
- Improve search relevance and accuracy
- Analyze performance and improve our Services
- Ensure system security and reliability
We do not sell personal data.
4. Data Ownership
- Merchants retain full ownership of their store and product data
- End-user interaction data processed by ReLUnit remains associated with the merchant's store
ReLUnit uses this data only to provide and improve the Services
5. Data Sharing
ReLUnit does not share data with third parties except:
- With service providers necessary to operate our infrastructure (e.g., hosting, analytics)
- When required by law or legal process
- With the merchant who owns the store data
All service providers are contractually required to protect data.
6. Data Retention
- Product and configuration data is retained for the duration of the merchant's use of ReLUnit
- Interaction and usage data may be retained in aggregated or anonymized form for analytics and performance improvements
- Image uploads (if applicable) are retained only as long as necessary to deliver the requested functionality
7. Security
We implement reasonable technical and organizational safeguards to protect data, including:
- Secure data transmission
- Access controls
- Infrastructure-level security best practices
However, no system is 100% secure, and we cannot guarantee absolute security.
8. Cookies & Tracking
ReLUnit itself does not place advertising cookies.
Limited technical or functional cookies may be used to:
- Maintain sessions
- Improve performance and reliability
Merchants are responsible for informing end users of cookies used on their websites.
9. International Data Transfers
ReLUnit may process data in different countries depending on infrastructure and service providers.
We take steps to ensure appropriate data protection safeguards are in place.
10. Your Rights
Depending on your location, you may have rights to:
- Access data
- Request correction or deletion
- Object to or restrict processing
End users should contact the merchant whose store they interacted with.
Merchants may contact ReLUnit directly for data-related requests.
11. Changes to This Policy
We may update this Privacy Policy from time to time.
Any changes will be posted on this page with an updated "Last updated" date.
12. Contact Us
If you have questions about this Privacy Policy or data practices, contact us at:
Email: hello@relunit.com